Go City relaunched its Hong Kong travel pass. The new plan aims to reach more travellers in the Asia-Pacific (APAC) region.
In 2018, Go City first introduced the Hong Kong pass. They removed it during the pandemic. Now, it’s back and better than ever.
The pass targets Chinese outbound travellers. Purchases are exceeding pre-pandemic levels. APAC’s full return to travel fuels this trend. The pass offers access to over 20 top attractions. These include Hong Kong Disneyland, Ngong Ping 360 Cable Car, Big Bus Tours, Sky100 Observation Deck, Peak Tram, and more.
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Two options are available. One is an all-inclusive pass. This pass gives unlimited city visits within 14 days. The other is an explorer pass. It allows selective visits over 60 days. Customers can explore the city on their terms. An interactive map and recommendations help them find new experiences.
Go City is investing in attracting travellers from Korea, India, and Mainland China. These efforts go beyond the traditional US, UK, and Australian markets.
The Hong Kong pass joins other APAC destinations. These include Seoul and Bangkok. Expansion plans include growing products, marketing, and local support. CEO Jon Owen remarked on the sales growth. Sales grew 10 times with APAC restrictions lifting. He expressed confidence in the Hong Kong product’s appeal.
Baidi Li, SVP commercial, celebrated the return of travellers. He welcomed them to experience Hong Kong’s rich culture, theme parks, outdoors, food, and more.Go City’s technology ensures a seamless journey. From planning to booking, from reservation to redemption, they guarantee a flawless experience.
This news is based on Marketing Interactive.
