Top Streetwear Brands Taking India by Storm in 2023
Introduction: Streetwear is a huge trend in India and with so many…
Electrification Is The Way To Improve Performance With The Vision To Put India On The Global Electrification Map
Electric Vehicles have given a window to multiple new players in the…
It’s Not Just The Second Season Of Squid Game That Received A Green Light But The Entirety Of Korean Content At The Hands Of OTT Platforms!
Let’s face it. Dramas have always enjoyed social currency when it came…
UGC (User Generated Content) Is The New Black
Business Insider reports that the market for influencer marketing is set to…
Bollywood Stars, Advertising Cryptocurrencies, On The Back Of A Bull-Run In Virtual Currencies, Are Of Little Help
Manisha Kapoor, CEO and Secretary General, ASCI, tells, since last year when…
Brand Play On Ipl: To Be, Or Not To Be Hitting It Out Of The Park?
Since IPL enjoys a wide viewership, ads released during the IPL season…
With OTT Giant Netflix Losing Subscribers, What Does The Future Of OTT Platforms Look Like?
Netflix shares plunged more than 35 percent earlier this week after the…
Cricketers Or Actors: Who Do Most Brands Prefer?
There has been a revamp in the celebrity endorsement space in the…
WhatsApp: The Best Meta Purchase Ever?
Neeraj Arora, former Chief Business Officer at WhatsApp, described Facebook as a…
Doctor Strange And The Historical Roots Of Multiverse To Kick Off ‘most Fantastic New Phase Of Marvel’
Doctor Strange did what he “had to do to protect the world”,…
Is Musk A Benevolent Plutocrat?
The canary in the ‘free speech’ coal mine is screeching.Twitter is usually…
The “What?” And “How?” Of Performance Marketing 2022
Transcript: In this episode, we are going to talk about The “What?” And…