Hong Kong’s Mixed Reactions to the Paris Olympics and Key Brand Takeaways
Hongkongers are expressing skepticism about the Paris Olympics' potential to boost the…
Navigating the Future of Customer Experience: Insights from Eleanor O’Dwyer-Duggan
In an enlightening conversation with Eleanor O’Dwyer-Duggan, a seasoned CX Solution Strategist…
Southeast Asia’s Customer Service Woes: A Deep Dive into Consumer Discontent and the Path Forward
Recent research has shed light on a concerning trend in Southeast Asia,…
India’s Market Research Landscape Transforms with New Socio-Economic Classification System, ISEC
In an innovative stride that promises to reshape the contours of market…
WhatsApp Reigns Supreme in Singapore’s Social Media Landscape, New Report Reveals
A change in social media tastes in the middle of Singapore creates…
Bridging Fashion and Technology: Ashna Ruia’s LehLah Journey
Ashna Ruia's LehLah revolutionizes fashion-tech by seamlessly connecting online inspiration with real-world…
Retail Giants Shift Tactics Amidst Sociopolitical Climate
Recent developments reveal a significant shift in the strategies of major retailers…
GrabAds Unveils Consumer Trends for Lunar New Year 2024 in Southeast Asia
As the Lunar New Year 2024 approaches, GrabAds, the advertising powerhouse of…
APAC Consumers Prioritize Product Value Over Discounts, TikTok Report Reveals
In a groundbreaking shift, 79% of consumers across the Asia-Pacific region now…
Zomato Shifts Gears: Super Brands Over Super Apps
In a significant strategic shift, food technology behemoth Zomato has reportedly paused…
Uniquecorn Strategies Secures Silver with Innovative Campaign at KMC Startup Awards
In a world increasingly driven by data, Uniquecorn Strategies, a pioneering PR…
Zomato Unveils Quirky Consumer Habits in 2023 Food Trends Report
In an engaging twist to the annual tradition of revealing consumer ordering…
Mudah.my’s Bold Leap Forward: A Deep Dive into Its Brand Evolution and Future Aspirations
A prominent South Asian marketplace, Mudah.my, recently gave Marketing In Asia (M.I.A.)…
Shiprocket’s Report: A Deep Dive into the Evolving E-Commerce Trends of 2023
The Rise of Personal Care and Fashion in Online Shopping In a…
Navigating Brand Growth in Asia: Insights from Mario Braz de Matos
In an exclusive interview, Mario Braz de Matos, the Co-founder and Managing…