Sydney, get ready to be transported back to the golden era of Friday night movie rentals, as Cadbury and Peters Ice Cream team up to bring the CHOCBUSTER pop-up store to Wynyard Station. Inspired by the iconic 90s video rental stores, CHOCBUSTER offers Sydneysiders a nostalgic experience complete with DVD covers reminiscent of yesteryear, freshly popped popcorn, and the star of the show—free Cadbury Choc Tops.
8,000 Free Choc Tops Up for Grabs
In celebration of the recent launch of Cadbury Choc Tops in Australia, this pop-up store will be giving away 8,000 free Choc Tops along with popcorn, making it the perfect stop for commuters and movie lovers alike. Open for just two days—Wednesday, 28th August, and Thursday, 29th August, 2024—from midday to 6 pm, this limited-time experience promises to be a hit. As you walk through the store, don’t miss the chance to snap a photo with the 1.6-metre-tall giant Cadbury Choc Top—although eating it is off-limits!
Vanessa Mason, Senior Brand Manager at Peters Ice Cream, expressed her excitement, saying, “Australians love a cozy movie night in, and to celebrate the recent launch of our new Cadbury Choc Tops, we wanted to inspire consumers to recreate the ultimate movie night at home through CHOCBUSTER, where we’ll be giving away 8,000 free Choc Tops to Cadbury fans in Sydney.”
Experience the Ultimate Throwback
CHOCBUSTER is more than just a pop-up store; it’s a walk down memory lane. As you step inside, you’ll be surrounded by visuals that evoke memories of searching the aisles for the perfect DVD and snacks for a night in. The atmosphere is designed to bring back those cherished moments when a movie night was an event in itself.
Vanessa Mason adds, “We can’t wait to see everyone step back in time at Wynyard Station, enjoying popcorn and Choc Tops while roaming our nostalgic store.”
Your Movie Night Essentials
Before heading home, don’t forget to pick up a pack of Cadbury Choc Tops from your local Coles, Woolworths, or independent grocery store. Available in packs of four, they are the perfect treat to complete your movie night experience.
The CHOCBUSTER pop-up store is a must-visit for anyone looking to relive the magic of 90s movie nights while indulging in some delicious cinema-inspired treats from Cadbury.
A Tradition of Sweetness
For over a century, Cadbury has been a beloved confectionery brand in Australia, known for its rich history and commitment to quality. In partnership with Peters Ice Cream, another iconic Australian brand, this event is set to be a nostalgic and delightful experience for all.
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Event Details:
- What: Cadbury CHOCBUSTER Store – 8,000 FREE Cadbury Choc Tops
- Where: Wynyard Station, Shop 37, Wynyard Station Retail (entry from George Street)
- Dates: Wednesday, 28th August, and Thursday, 29th August
- Times: 12 noon – 6:00 pm (while stocks last)
About Peters Ice Cream
Peters Ice Cream has been a cherished Australian tradition since 1907. As the nation’s most beloved and favorite ice cream, we proudly continue the legacy that our founder, Fred Peters, began over 110 years ago. Our extensive range of brands caters to all tastes, offering everything from healthy, low-sugar options to delightful everyday snacks that the whole family can enjoy on any occasion. Our iconic brands include Drumstick, Connoisseur, Maxibon, Frosty Fruits, Proud & Punch, and the classic Aussie favorite, Peters Original.
Almost all of our ice creams are proudly made in Australia, at our factory in Mulgrave, Victoria. We remain committed to honoring Fred Peters’ visionary spirit, which laid the foundation for our ongoing culture of innovation. We have always been, and continue to be, ready to embrace and invent new ways of delivering ice cream to Australians, using the latest technology, creativity, and a touch of magic.
About Cadbury and Mondelez International
Cadbury, Australia’s #1 confectionery brand, has been bringing joy to Australians for over a century. Iconic brands like Freddo, Cherry Ripe, Marvellous Creations, and Cadbury Dairy Milk are enjoyed in 90% of Australian homes today. Cadbury has a rich and proud history of supporting local suppliers, farmers, and growers. Since chocolate production began in the now-iconic factory in Claremont, Tasmania, in 1922, Cadbury has remained a staple in Australian households.
Mondelez International, Inc., one of the world’s largest snacking companies, operates in more than 150 countries. With a proud 125-year history of food manufacturing in Australia, Mondelez supports over 6,000 jobs, both directly and indirectly, within the value chain, making a significant contribution to the Australian economy. In Australia, Mondelez is the proud custodian of iconic brands, including Cadbury Dairy Milk, The Natural Confectionery Company, Oreo, Olina’s Bakehouse, and Philadelphia Cream Cheese. For more information, visit au.mondelezinternational.com.
