The Fusion of Sophistication and Local Culture
International travel and lifestyle brand TUMI has proudly announced the grand reopening of its flagship store at Marina Bay Sands. This event marks a significant milestone in retail, bringing an enhanced shopping experience that masterfully combines TUMI’s renowned sophisticated aesthetic with elements inspired by Singapore’s rich cultural tapestry.
Design Inspired by Singapore’s Heritage
The newly revamped TUMI Marina Bay Sands store is a testament to Singapore’s multicultural identity. The store’s design prominently features a diamond-shaped pattern, echoing the traditional window frames of Singapore’s iconic shophouses. This pattern not only adds a dynamic visual appeal but also symbolizes the diverse cultural fabric of Singapore. The patterned acrylic, used extensively throughout the store, from the ceiling to the entrance and the open-concept lounge, accentuates this fusion of movement and tradition.
A Nod to Iconic Collections
Central to the store’s design is the open-concept lounge, where the unique diamond-shaped pattern continues, seamlessly blending into the store tiles and translucent glass panels. These panels are angled precisely at 19 degrees, paying homage to TUMI’s iconic 19 Degree collection, adding a layer of brand identity to the store’s aesthetic.
Elevating Personalization: Premium Monogramming Service
In an exciting development for luxury shoppers, TUMI introduces its exclusive Premium Monogramming Service in the Asia Pacific region. This service allows customers to personalize their TUMI items with elegant, jewelry-like initials in gold or gunmetal, adding a bespoke, high-end touch to their purchases.
A Star-Studded Launch Event
The grand reopening was celebrated with a glamorous launch event, attended by over 60 media personalities and VIPs. Esteemed local celebrities, including Carrie Wong, Chantalle Ng, Desmond Tan, Hong Ling, Nick Teo, and Romeo Tan, graced the event, adding a touch of star power to the festivities. The evening was filled with unique activities such as personalized calligraphy on TUMI luggage tags and crafting custom holiday wreaths, showcasing TUMI’s commitment to offering more than just travel products.
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An Invitation to Explore
TUMI warmly invites customers to visit the new Marina Bay Sands store, a perfect blend of global sophistication and local charm. Located at 10 Bayfront Ave, #B2-41, The Shoppes at Marina Bay Sands, Singapore, this store promises an unparalleled journey into the world of premium travel and lifestyle accessories.
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