SINGAPORE/MANILA, 18 OCTOBER 2024 – PRecious Communications, an award-winning integrated communications agency, marks its second anniversary in the Philippines with impressive results. The agency has reported a 2.5x year-to-date growth in business, driven by solid partnerships with industry leaders in the Philippines and Southeast Asia. This milestone positions PRecious Philippines for further expansion as it continues to meet the evolving challenges of the market.
“We’re excited to see the Philippines continue to be one of the fastest-growing markets in Southeast Asia. Despite economic challenges, the country’s economy expanded by 5.7% in 2023, and projections show a 6% growth in 2024. With a digital economy projected to hit US$35 billion by 2025, we’re thrilled to be part of this journey,” stated Lars Voedisch, Founder and Group CEO of PRecious Communications.
Strengthening Local and Regional Capabilities
Since launching operations in 2022, PRecious Philippines has expanded its team to nearly 15 consultants and broadened its portfolio. Its clients include global leaders such as Visa, Aboitiz Data Innovation, and LAC, solidifying its foothold in both technology and startup sectors.
Paolo Alba, Country Lead and Regional Business Director, reflects on the agency’s trajectory: “As the economy regained momentum in 2022, we saw an opportunity to leverage our regional network to support foreign companies entering the Philippines and help local businesses expand across Southeast Asia. It was a natural step for us.”
Alba added, “Our core strength lies in B2B, thanks to our strong presence in Southeast Asia and our understanding of the local business landscape. Now, we are increasingly focusing on B2C as businesses look to engage consumers online and offline.”
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Supporting Filipino Startups: The Next Phase
In line with its commitment to fostering innovation, PRecious Philippines is actively developing a startup-focused offering. This initiative aims to support early and mid-stage Filipino startups by providing them with the traction needed for growth—whether through investment, client acquisition, or strategic partnerships.
“Startups are at the heart of our initial success in the region, and we’re dedicated to offering tailored solutions to help these businesses thrive in uncertain times,” Voedisch emphasized.
About PRecious Communications
PRecious Communications is a multi-award-winning integrated communications agency with a presence across Southeast Asia. Offering tailored go-to-market strategies, the agency serves diverse sectors including technology, finance, healthcare, and consumer goods. PRecious is the Southeast Asia representative for the GlobalCom PR Network, an association of 80 independent PR agencies in over 100 countries. Recognized for its innovation, PRecious Communications received Gold for “PR Team of the Year” at the 2022 Marketing Interactive PR Awards and won Gold at the 2023 APAC Stevie Awards for “Most Innovative PR Agency of the Year.”
