Highlighting Small Business Support Across Southeast Asia
Ninja Van Group, a tech-enabled logistics leader in Southeast Asia, has recently wrapped up its first-ever Small Business Month, a groundbreaking initiative across Malaysia, Indonesia, Vietnam, and Thailand. This celebration underscores the Group’s dedication to nurturing the growth of small businesses in each of these dynamic markets.
Winston Seow, the Group Chief Marketing Officer at Ninja Van Group, emphasized, “Small businesses contribute to job creation, economic growth, and community development. They are the backbone of Southeast Asia’s economy. Having supported small businesses’ logistics needs since the cusp of Southeast Asia’s e-commerce boom, we are well-poised to foster small businesses’ growth, parcel delivery and beyond.”
He further added, “From insightful mini-articles to downloadable templates and enriching masterclasses, our goal is to equip small businesses with the resources and tools they need to excel in today’s competitive e-commerce market.”
Empowering Through Education: The Marketing Masterclass Series
A cornerstone of the Small Business Month was its complimentary marketing masterclass series. Hosted by seasoned in-house marketing experts from Ninja Van Group, these virtual sessions were tailored to meet the specific marketing needs of small businesses. Over 40 entrepreneurs joined these classes, gaining valuable insights into influencer marketing, paid media strategies, and content creation for social media branding.
Sabrina Noordin, a business owner specializing in quality hijabs, shared her experience: “Before Ninja Van Group’s Influencer Marketing masterclass, I was fully prepared to invest heavily in TikTok influencers to promote my hijabs to students. However, the masterclass enlightened me to discover more budget-friendly alternatives by harnessing the power of establishing a student ambassador program. This suggestion not only saved me money but also provided a means to build connections with my key customers.”
Continuous Support Beyond the Celebration
Extending its commitment, Ninja Van Group is making its Small Business Month resources available beyond the event, aiding businesses during the year-end peak season. These resources, accessible on the Small Business Month landing page, include:
- Mini Article Series: Insightful, quick-to-read articles offering strategies and tips on business growth. One notable article discusses constructing a buyer persona and the “Job-to-be-done” framework to aid online sellers.
- Business Resource Kit: Free templates and checklists, including the “Year-End Planning Checklist,” designed to help small businesses streamline operations and prepare for the year-end season.
Exclusive Offers for Ninja Biz App Users
New shippers using the Ninja Biz app, tailored for small business owners, can enjoy promotional benefits:
- New Users: Up to RM20 off per invoice for a minimum of 10 completed parcels.
- Existing Users: Discounts up to 20% for sending 60 parcels or more.
The app, available on the App Store and Google Play, simplifies logistics for small business owners, covering everything from order creation to parcel delivery status.
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Adzim Halim, Chief Executive Officer at Ninja Van Malaysia, states, “At Ninja Van Malaysia, our commitment to small businesses goes beyond logistics; it extends to being a true partner in their e-commerce endeavors. We understand the challenges and opportunities that small businesses face in today’s dynamic market. That’s why we provide not only top-notch logistics solutions but also a wide array of resources and support, designed to supercharge their success.”
For more information and a complete list of activities and resources, visit the Ninja Van Group’s Small Business Month campaign page.
