This autumn, TUMI embarks on an explorative journey, converging the horizons of meticulous craftsmanship and cutting-edge technicality with TUMI’s Fall 2023 collection. Their pioneering Hypercraft philosophy compels a relentless pursuit to merge legacy knowledge and modern techniques, designing exceptional products that are stylish, durable, and highly versatile.
TUMI’s Hypercraft: A Blend of Technicality and Artisanal Aesthetics
Hypercraft, a term signifying heightened attention to skill, care, and creativity, encapsulates products that are technically advanced while maintaining a handcrafted appeal. It symbolizes the appreciation for natural elements and TUMI’s unique culture, codes, and wisdom, as they strive to redefine the essence of timeless performance luxury.
Introducing the Iconic 19 Degree Collection
The iconic 19 Degree Collection is a testament to TUMI’s unwavering commitment to innovation and timelessness. Expanding the series with the new seasonal colorway, Dark Denim, the collection aims to meet the diverse needs of the modern voyager.
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Sustainability at the Forefront
The 19 Degree Collection also sets a new benchmark for sustainability in luxury luggage, with shells constructed from post-industrial recycled materials and linings sourced from PET (plastic bottles). This fall, the collection is being refreshed with a spectrum of sophisticated new shades, infusing elegance into the sustainable design.
Unveiling the Exquisite Georgica Collection
This season also marks the launch of the Georgica collection, meticulously crafted bags available in natural grain pebbled or smooth leather. Reflecting sophistication and style, Georgica offers minimalist designs with elegant draping and a soft unlined structure.
Launch of Alpha X: The New Apex of TUMI DNA
The much-awaited Alpha X, an upgraded version of the iconic Alpha collection, is another highlight of the Fall 2023 Collection. Crafted from TUMI’s strongest fabric yet, PX6, Alpha X is built for ultimate durability and performance, embodying the pinnacle of performance luxury.
The Essentially Beautiful Campaign
TUMI launched its Fall 2023 campaign, “Essentially Beautiful,” in two parts, featuring TUMI Crew members Lando Norris, Son Heung-min, and Reneé Rapp. The campaign illuminates the intrinsic beauty of TUMI’s products, focusing on the precise engineering and attention to detail that distinguishes their luxury luggage.
The TUMI Fall 2023 Collection is now available on TUMI.sg. Connect with TUMI on Instagram and Facebook.