The Celebrity Endorsement Conundrum: Is it Fruitless for Startups?
Picture this: you're watching your favorite show, and suddenly, a commercial pops…
PaLM 2 & The Future Of AI: Navigating The Technological Revolution In Our Workplaces & Beyond
Let's kick things off by talking about the elephant in the room…
The Indian Premier League: A Thrilling Cricket Carnival
Introduction The Indian Premier League (IPL) has become synonymous with the game…
Controversies Sell: How Negative Publicity Can Boost A Movie’s Popularity
Bollywood has a secret marketing strategy, one that involves controversy, bans and…
International Accreditation for Business Schools: Is it Worth the Investment?
Over the last decade, I have gone through five international accreditation processes.…
Challenges Faced by Modern Mothers in Balancing Work and Family Life
From the mid-1800s, women started actively involving themselves in businesses and work…
The Dining Disconnect: How Technology Threatens Timeless Traditions
Listen up, young folks. It's time to have a conversation about the…
The Unforgettable Connection: India’s Love Affair with the Backstreet Boys and Its Impact
Growing up in India during the 90s was an exciting time, as…
The Pressure & Commercialisation of Mother’s Day: How Society Neglects the True Meaning of Motherhood
Mother's Day is right around the corner, so now is a good…
The Power of Tax-Free Shopping: Unlocking India’s Economic Potential
Hey there, folks! Today, let's talk about something that might pique your…
Tackling Climate Change: The Winning Formula for India’s Business Future
Hey there, friends! Today, I want to have a chat about something…
Free Returns: A Bittersweet E-Commerce Love Story You Can’t Resist
In the wonderful world of e-commerce, where everything is just a click…
No Bindi No Business: The Significance of the Hindu Bindi and the Campaign against Whitewashing
The bindi worn by Hindu women is not just a simple dot…
The Coronation Of King Charles III: A Regal Celebration Or A Reminder Of A Painful Past?
As the United Kingdom prepares for the coronation of King Charles III,…
Icons and Their Influence: Examining the Impact of Kohli-Gambhir Altercation on Their Followers
In India, cricket is more than just a sport - it is…
