Find out who is your perfect customer and which social media sites they use.
Choose the social media site that will help you reach your audience the best based on who you want to reach and what your goals are.
Find out how much you're willing to spend on advertising on social media, and divide your budget up properly.
Use images that stand out and words that persuade to get your audience's attention and get them to act.
Track how well your ads are doing and make changes as needed to get better results.
Responding to comments and messages from your audience will help you build relationships with them and get them to like your brand.